Socks have existed in some form for thousands of years. What started out as something needed for warmth and protection against the harsh material of early shoes has evolved into status symbols, fashion statements, and forms of expression. ....

Consumers have abundant choices when it comes to apparel. Distinguishing your brand from the competition requires a deliberate marketing approach. Here is an essential three-step process to marketing your apparel or sock brand. ....

During winter, your best defense against the elements is wool. Wool’s popularity is owed to its insulating properties, feel, and aesthetics. But even wool-lovers sometimes get confused with differentiating the various types of wool found today. ....

Long before colorful socks emerged as a trendy fashion accessory for men, the techie subculture had already embraced them as a fashion staple. Nowhere is this more evident than in Silicon Valley, the mecca of the technology industry, where even ....

Dress socks with bright colors and patterns are in vogue in many professional settings. They can communicate to colleagues and business associates a sense of individuality, daringness and creativity. One of the advantages of ....

Laundering your socks using the manufacturer’s care instructions is the best way to ensure longevity. However, if you’ve lost or misplaced your care instructions, here are some suggestions for washing and caring for your socks. ....

Designing custom socks may just be that new experience your brain needs in order to kick into creative high gear. Socks represent an entirely different canvas for your artistic expression and are a perfect way to activate your imagination. ....

Wool is one of those wonder fibers. It has the ability to absorb high amounts of moisture and still feel dry, it can retain heat exceptionally well, and it’s naturally odor-resistant. While wool's pros earn it high praise, one of its few cons is something we've all dealt with–I’m talking ....

If you ever find yourself in a situation where your shoes and/or outfit are just not designed to be worn with socks, consider wearing invisible socks instead of going sockless. You and your shoes will thank you. ....

Promotional items are popular giveaways at trade shows, industry events, vendor fairs, and employment recruiting seminars. But there are a number of other potential uses for your company swag. Here are 4 additional uses. ....

Your logo is one of your most important brand assets. Therefore, when you use your logo on custom socks, it’s critical that you design them in a way that protects your brand, not hurts it. Here are 3 design considerations when incorporating your logo socks. ....

Wonder how long your socks should last? How long your socks will last depends largely on the quality of the material and manufacturing of your socks, as well as how you wear and how you care for them. We provide tips on how to prolong the life of your socks. ....

Avoiding the temptation to iron out your socks can be a serious challenge for some. While it’s common for socks to look shriveled-up, wrinkly, and even fuzzy straight out of the dryer, your first thought shouldn’t be to pull out your iron—here’s why. ....

Keeping your company at the forefront of your customers’ minds is paramount. So, before you get your booths ready and your team prepped, learn these essential tips for selecting memorable tradeshow giveaways. ....

Fundraising is never an easy task. Some of the traditional staples of fundraising—candy bars, raffles, pizza—may not always appeal to people who might otherwise donate. Apparel products, on the other hand, have both wide appeal and a lengthy life, which... ....